{"title":"The Modest Collection","description":"\u003cp style=\"text-align: center;\" data-end=\"214\" data-start=\"158\"\u003e\u003cstrong data-end=\"214\" data-start=\"158\"\u003eModesty is not about hiding - It is about presence.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-end=\"316\" data-start=\"216\"\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-end=\"316\" data-start=\"216\"\u003eA quiet confidence. A silhouette that flows rather than clings.\u003cbr data-end=\"284\" data-start=\"281\"\u003eSpace to move. Space to breathe.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-end=\"574\" data-start=\"318\"\u003eThis season, we embrace modest dressing through lightweight natural fabrics, loose silhouettes, and thoughtfully constructed, non-see-through materials — crafted for comfort, elegance, and ease. Pieces that allow you to feel covered, yet never constrained.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-end=\"726\" data-start=\"576\"\u003eOur Modest Collection is designed for women who choose refinement over noise. For those who understand that strength does not need to announce itself.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-end=\"964\" data-start=\"728\"\u003eEach garment is designed in Berlin and hand-finished in Jaipur, where heritage craftsmanship meets a modern modest expression. Subtle details, careful tailoring, and timeless forms create pieces that move effortlessly from day to night.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-end=\"1019\" data-start=\"966\"\u003eNothing excessive. Nothing imposed. Only intention.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-end=\"1085\" data-start=\"1021\"\u003eThese are garments that do not follow trends. They follow you.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1110\" data-start=\"1087\"\u003eWear it with certainty.\u003c\/p\u003e","products":[{"product_id":"aminah-hand-embroidered-jumper","title":"AMINAH hand-embroidered Khorshid Jumper","description":"\u003cp data-start=\"158\" data-end=\"447\"\u003eThe hand-embroidered AMINAH sweater brings to life the rich symbolism of the Persian “Khorshid Khanom” — the Lady Sun — capturing its beauty and history in every stitch. Crafted from soft, premium velvet, it offers a plush, airy feel while remaining durable and resistant to pilling.\u003c\/p\u003e\n\u003cp data-start=\"449\" data-end=\"794\"\u003eDesigned with a crew neckline, relaxed fit, and unisex cut, AMINAH embodies effortless elegance and a timeless, modern modest look. Its crushed velvet texture adds depth and tactile luxury, making it a standout piece for both casual and refined styling. Pair it with JINI or ALENA trousers for a versatile, trans-seasonal ensemble.\u003c\/p\u003e\n\u003cp data-start=\"796\" data-end=\"913\"\u003eThis piece is part of our MODEST COLLECTION, blending heritage craftsmanship with contemporary, mindful design.\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"36","offer_id":56660575420681,"sku":null,"price":215.0,"currency_code":"EUR","in_stock":true},{"title":"38","offer_id":56660575453449,"sku":null,"price":215.0,"currency_code":"EUR","in_stock":true},{"title":"40","offer_id":56660575486217,"sku":null,"price":215.0,"currency_code":"EUR","in_stock":true},{"title":"42","offer_id":56660575518985,"sku":null,"price":215.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/IMAIMA_aminah_sweater_black_hollowman.png?v=1775081706"},{"product_id":"lale-chiffon-dress","title":"LALE Chiffon Dress in Whisper Pink","description":"\u003cp data-start=\"38\" data-end=\"317\"\u003eIntroducing LALE, a dress designed for women who embrace both femininity and freedom of movement. Crafted from softly crinkled chiffon cotton, it drapes effortlessly while remaining fully lined with lightweight EcoVero™ to ensure a breathable, non-see-through finish.\u003c\/p\u003e\n\u003cp data-start=\"319\" data-end=\"609\"\u003eFlared sleeves and delicate ruffle details shape a softly defined waist, while the voluminous skirt moves gracefully with every step, finishing at a playful mini length. At the back, gold-toned button closures behind the neckline add a refined touch and allow for easy wear.\u003c\/p\u003e\n\u003cp data-start=\"611\" data-end=\"796\"\u003ePart of our Modest Collection, LALE offers the perfect balance between delicate and chic. For a modern modest look, layer it with the coordinating NYAM trousers in the same hue.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eModel wears: 36\u003c\/span\u003e\u003cbr data-start=\"1028\" data-end=\"1031\"\u003e\u003cspan\u003eModel height: 175 cm\u003c\/span\u003e\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Beige \/ 34","offer_id":56675477094665,"sku":"DR13","price":199.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 36","offer_id":56675477127433,"sku":"DR14","price":199.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 38","offer_id":56675477160201,"sku":"DR15","price":199.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 40","offer_id":56675477192969,"sku":"DR16","price":199.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 42","offer_id":56675477225737,"sku":"DR17","price":199.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 34","offer_id":56675477258505,"sku":"DR23-13-34","price":199.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 36","offer_id":56675477291273,"sku":"DR23-13-36","price":199.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 38","offer_id":56675477324041,"sku":"DR23-13-38","price":199.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 40","offer_id":56675477356809,"sku":"DR23-13-40","price":199.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 42","offer_id":56675477389577,"sku":"DR23-13-42","price":199.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/IMAIMA_laledress_cream_front1.jpg?v=1773139338"},{"product_id":"elya-chiffon-dress","title":"ELYA chiffon Dress in Whisper Pink","description":"\u003cp data-start=\"195\" data-end=\"450\"\u003eThe ELYA Dress is designed to flow with you. Crafted from crinkled chiffon cotton, it carries an airy lightness while remaining fully lined with breathable EcoVero™ — ensuring comfort and a non-see-through finish, essential for modern modest dressing.\u003c\/p\u003e\n\u003cp data-start=\"452\" data-end=\"738\"\u003eFlared sleeves create soft movement, while a gently defined waistband with delicate ruffle detailing shapes a subtly slimmed silhouette. The voluminous skirt falls to ankle length, offering graceful drama with every step. At the back, fine button closures add a quiet, refined elegance.\u003c\/p\u003e\n\u003cp data-start=\"740\" data-end=\"901\"\u003eEffortless yet expressive, ELYA transitions seamlessly from everyday gatherings to special occasions — a timeless piece designed to be worn, loved, and lived in.\u003c\/p\u003e\n\u003cp data-start=\"903\" data-end=\"1007\"\u003ePart of our Modest Collection, ELYA embodies fluid femininity rooted in intention and craftsmanship.\u003c\/p\u003e\n\u003cp data-start=\"1009\" data-end=\"1057\"\u003e \u003c\/p\u003e\n\u003cp data-start=\"1009\" data-end=\"1057\"\u003e \u003c\/p\u003e\n\u003cp data-start=\"1009\" data-end=\"1057\"\u003eModel wears: 36\u003cbr data-start=\"1028\" data-end=\"1031\"\u003eModel height: 175 cm\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Pink \/ 34","offer_id":56840932294921,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 36","offer_id":56840932327689,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 38","offer_id":56840932360457,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 40","offer_id":56840932393225,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 42","offer_id":56840932425993,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 34","offer_id":56840932458761,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 36","offer_id":56840932491529,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 38","offer_id":56840932524297,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 40","offer_id":56840932557065,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 42","offer_id":56840932589833,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/IMAIMA_elya_dress_cream__front_3.jpg?v=1773139306"},{"product_id":"nyam-chiffon-wide-leg-trouser","title":"NYAM Chiffon Trouser in Whisper Pink","description":"\u003cp data-start=\"216\" data-end=\"410\"\u003eThe high-waisted NYAM trousers are designed to move with quiet confidence. Crafted from light, breathable cotton with a soft drape, they combine comfort with a refined, elongated silhouette.\u003c\/p\u003e\n\u003cp data-start=\"412\" data-end=\"756\"\u003eThe wide-leg cut creates graceful movement, while the elastic waistband offers ease without compromising elegance. A lightweight EcoVero™ lining ensures the trousers remain non-see-through — an essential element of modern modest dressing. Subtle crinkle detailing adds texture and dimension, giving the piece its relaxed yet elevated character.\u003c\/p\u003e\n\u003cp data-start=\"758\" data-end=\"1032\"\u003eVersatile by design, NYAM can be styled with a simple white T-shirt for an effortless daytime look, or paired with an embroidered corset or statement top for a more elevated occasion. Available in multiple colours, they form the foundation of a timeless, conscious wardrobe.\u003c\/p\u003e\n\u003cp data-start=\"1034\" data-end=\"1247\"\u003ePart of our Modest Collection, the NYAM chiffon wide-leg trousers strike the perfect balance between delicate and chic. Wear them with the coordinating in-hue LALE Dress for a refined, layered, modest look.\u003c\/p\u003e\n\u003cp data-start=\"1249\" data-end=\"1297\"\u003eModel wears: 36\u003cbr data-start=\"1268\" data-end=\"1271\"\u003eModel height: 175 cm\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Beige \/ 34","offer_id":56840890712329,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 36","offer_id":56840890745097,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 38","offer_id":56840890777865,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 40","offer_id":56840890810633,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 42","offer_id":56840890843401,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 34","offer_id":56840890876169,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 36","offer_id":56840890908937,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 38","offer_id":56840890941705,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 40","offer_id":56840890974473,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 42","offer_id":56840891007241,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/IMAIMA_Hayat_top_nyam_trouser_cream_front_3.jpg?v=1771932197"},{"product_id":"elmas-jacket","title":"ELMAS Jacket in Rosé","description":"\u003cp data-end=\"421\" data-start=\"162\"\u003eThe ELMAS Blazer is a modern wardrobe essential designed to be worn for years. Crafted from cotton satin, it features subtle velvet accents at the sides, a front patch pocket, and a contrast velvet button that elevates its refined aesthetic.\u003c\/p\u003e\n\u003cp data-end=\"780\" data-start=\"423\"\u003eCollarless and effortlessly polished, ELMAS transforms any outfit — layer it over your favorite jeans and tee for a chic, elevated casual look, or pair it with the matching JINI Trousers for a sophisticated office ensemble. Its versatile design blends contemporary style with thoughtful craftsmanship, making it a piece to cherish season after season.\u003c\/p\u003e\n\u003cp\u003eBelt not included.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eBlack Suit:\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eModel wears: 34\u003c\/span\u003e\u003cbr data-start=\"843\" data-end=\"846\"\u003e\u003cspan\u003eModel height: 170 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003ePink Suit:\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eModel wears: 34\u003c\/span\u003e\u003cbr data-start=\"843\" data-end=\"846\"\u003e\u003cspan\u003eModel height: 167 cm\u003c\/span\u003e\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Pink \/ 34","offer_id":56872655257865,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 36","offer_id":56872655290633,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 38","offer_id":56872655323401,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 40","offer_id":56872655356169,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 42","offer_id":56872655388937,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 34","offer_id":56872655421705,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 36","offer_id":56872655454473,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 38","offer_id":56872655487241,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 40","offer_id":56872655520009,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 42","offer_id":56872655552777,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/DSC6198.jpg?v=1773432785"},{"product_id":"naia-coat","title":"NAIA hand-embroidered Coat in Baby Blue","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp data-start=\"53\" data-end=\"282\"\u003eThe NAIA Coat is an oversized cocoon silhouette designed in a soft cream tone, offering both warmth and quiet elegance. Its step collar and rounded shape create a sculptural presence, while maintaining effortless comfort.\u003c\/p\u003e\n\u003cp data-start=\"284\" data-end=\"547\"\u003eDelicately hand-embroidered with beads, each piece carries subtle artisanal detailing that elevates the minimal design. Functional pockets and a press-stud placket add practicality, while the fully lined interior ensures a smooth and comfortable wear.\u003c\/p\u003e\n\u003cp data-start=\"549\" data-end=\"662\"\u003ePart of our Modest Collection, NAIA is a timeless outer layer — refined, versatile, and thoughtfully crafted.\u003c\/p\u003e\n\u003cp data-start=\"664\" data-end=\"714\"\u003eModel wears: XS\/S\u003cbr data-start=\"685\" data-end=\"688\"\u003eModel height: 175 cm\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Beige \/ XS\/S","offer_id":56929387839753,"sku":null,"price":459.0,"currency_code":"EUR","in_stock":true},{"title":"Blue \/ XS\/S","offer_id":56929387872521,"sku":null,"price":459.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ M\/L","offer_id":56929388134665,"sku":null,"price":459.0,"currency_code":"EUR","in_stock":true},{"title":"Blue \/ M\/L","offer_id":56929388167433,"sku":null,"price":459.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/Imaima-naia-coat-blue-image-3_f0e60653-d188-4dde-995f-0497179ccd57.jpg?v=1774363029"},{"product_id":"azadeh-scarf","title":"AZADEH Scarf — A Touch of Gold","description":"\u003cp data-start=\"38\" data-end=\"276\"\u003eFor those who appreciate a subtle hint of shine, the AZADEH Scarf is woven with delicate golden threads, bringing quiet luminosity to your look. Crafted to feel light and effortless, it adds a refined touch without overpowering.\u003c\/p\u003e\n\u003cp data-start=\"278\" data-end=\"428\"\u003eVersatile in its expression, AZADEH can be styled as a scarf or hijab, seamlessly complementing both everyday outfits and more elevated moments.\u003c\/p\u003e\n\u003cp data-start=\"430\" data-end=\"495\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eA piece designed to catch the light — softly, and with intention.\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Default Title","offer_id":56675273867529,"sku":null,"price":39.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/IMAIMA_Azadehscarf_model3.jpg?v=1774362526"},{"product_id":"faizah-scarf","title":"FAIZAH Scarf — Subtle Shine, Effortless Grace","description":"\u003cp data-start=\"53\" data-end=\"284\"\u003eThe FAIZAH Scarf is crafted from soft cotton, interwoven with superfine silver lurex threads that add a delicate, understated shimmer. Light and gentle on the skin, it drapes beautifully for an elevated everyday look.\u003c\/p\u003e\n\u003cp data-start=\"286\" data-end=\"507\"\u003eVersatile in styling, wear it as a hijab, loosely around the neck, or as a refined finishing touch to your outfit. Its quiet elegance pairs especially well with tonal looks, allowing the texture to softly stand out.\u003c\/p\u003e\n\u003cp data-start=\"509\" data-end=\"603\"\u003ePart of our MODEST COLLECTION, FAIZAH embodies ease, lightness, and timeless refinement.\u003c\/p\u003e\n\u003cp data-start=\"605\" data-end=\"637\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eMeasurements: 2.0 m x 0.48 m\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Default Title","offer_id":56675273965833,"sku":null,"price":39.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/rn-image_picker_lib_temp_de64fc64-4636-4d74-9de2-9fb2eac0c204.jpg?v=1773843569"},{"product_id":"manoush-scarf","title":"MANOUSH Shawl — Woven Lightness, Everyday Ease","description":"\u003cp data-start=\"54\" data-end=\"288\"\u003eThe MANOUSH Shawl is crafted from jacquard-woven cotton, bringing subtle texture and quiet depth to a lightweight, breathable fabric. Soft and easy to carry, it’s designed to move effortlessly with you — from day to evening.\u003c\/p\u003e\n\u003cp data-start=\"290\" data-end=\"511\"\u003eVersatile in styling, wear it as a hijab or loosely draped around the neck for an understated, refined look. Its lightness makes it the perfect companion to keep in your tote, ready whenever you need an extra layer.\u003c\/p\u003e\n\u003cp data-start=\"513\" data-end=\"614\"\u003ePart of our Modest Collection, MANOUSH reflects simplicity, functionality, and timeless design.\u003c\/p\u003e\n\u003cp data-start=\"616\" data-end=\"646\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eMeasurements: 2 m x 0.56 m\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Default Title","offer_id":56675273998601,"sku":null,"price":29.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/IMAIMA_Manoushscarf_modelimage2.jpg?v=1774359786"},{"product_id":"simin-printed-shirt","title":"SIMIN Printed Shirt","description":"\u003cp data-start=\"158\" data-end=\"454\"\u003eThe SIMIN Shirt is a contemporary button-down crafted from soft, breathable cotton with an all-over print that adds subtle personality to your wardrobe. Its long sleeves and classic pointed collar create a refined yet relaxed silhouette, balancing sophistication with everyday ease.\u003c\/p\u003e\n\u003cp data-start=\"456\" data-end=\"598\"\u003ePair SIMIN with wide-leg trousers for an effortlessly chic look — ideal for a casual lunch, a day out, or a stylish work-from-home ensemble.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"705\"\u003ePart of our Modest Collection, SIMIN embodies thoughtful design, comfort, and timeless wearability.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eModel wears: 36\u003c\/span\u003e\u003cbr data-start=\"1268\" data-end=\"1271\"\u003e\u003cspan\u003eModel height: 175 cm\u003c\/span\u003e\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"34","offer_id":56877579632905,"sku":null,"price":65.0,"currency_code":"EUR","in_stock":false},{"title":"36","offer_id":56877579665673,"sku":null,"price":65.0,"currency_code":"EUR","in_stock":true},{"title":"38","offer_id":56877579698441,"sku":null,"price":65.0,"currency_code":"EUR","in_stock":false},{"title":"40","offer_id":56877579731209,"sku":null,"price":65.0,"currency_code":"EUR","in_stock":false},{"title":"42","offer_id":56877579763977,"sku":null,"price":65.0,"currency_code":"EUR","in_stock":false},{"title":"44","offer_id":56877579796745,"sku":null,"price":65.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/IMAIMA_Simin-Shirt_Printed-Khaki_hollowman_7795d838-622d-422e-8b40-947089f8e94d.png?v=1775081388"},{"product_id":"leda-shirt-dress","title":"LEDA Shirt Dress","description":"\u003cp data-start=\"162\" data-end=\"479\"\u003eThe LEDA Shirt is a versatile essential, crafted from lightweight cotton with a natural texture that offers both comfort and low-maintenance style. Its classic relaxed silhouette, long sleeves, stand-up collar, and subtle welt pockets make it effortless to wear — perfect for layering or styling on its own.\u003c\/p\u003e\n\u003cp data-start=\"481\" data-end=\"735\"\u003eDesigned for versatility, LEDA can be worn as a dress or paired with trousers for a refined, modern modest look. The breathable, non-see-through fabric ensures comfort and confidence throughout the day, combining practicality with understated elegance.\u003c\/p\u003e\n\u003cp data-start=\"737\" data-end=\"851\"\u003ePart of our Modest Collection, LEDA celebrates timeless design, thoughtful craftsmanship, and everyday ease.\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"34","offer_id":56885186199817,"sku":null,"price":79.0,"currency_code":"EUR","in_stock":false},{"title":"36","offer_id":56885186232585,"sku":null,"price":79.0,"currency_code":"EUR","in_stock":true},{"title":"38","offer_id":56885186265353,"sku":null,"price":79.0,"currency_code":"EUR","in_stock":false},{"title":"40","offer_id":56885186298121,"sku":null,"price":79.0,"currency_code":"EUR","in_stock":true},{"title":"42","offer_id":56885186330889,"sku":null,"price":79.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/Imaima-leda-shirt-dress-pink-image-3_Kopie.jpg?v=1771943554"},{"product_id":"jini-flared-trouser","title":"JINI Flared Trouser in Black","description":"\u003cp data-end=\"259\" data-start=\"50\"\u003eThe JINI trousers balance modern tailoring with effortless comfort. 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For a more casual approach, style JINI with a printed shirt and trainers.\u003c\/p\u003e\n\u003cp data-end=\"768\" data-start=\"720\"\u003eModel wears: 34\u003cbr data-end=\"742\" data-start=\"739\"\u003eModel height: 179 cm\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Black \/ 34","offer_id":56872637628681,"sku":null,"price":98.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 36","offer_id":56872637694217,"sku":null,"price":98.0,"currency_code":"EUR","in_stock":false},{"title":"Black \/ 38","offer_id":56872637759753,"sku":null,"price":98.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 40","offer_id":56872637825289,"sku":null,"price":98.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 42","offer_id":56872637890825,"sku":null,"price":98.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 34","offer_id":56929010745609,"sku":null,"price":98.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 36","offer_id":56929010778377,"sku":null,"price":98.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 38","offer_id":56929010811145,"sku":null,"price":98.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 40","offer_id":56929010843913,"sku":null,"price":98.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 42","offer_id":56929010876681,"sku":null,"price":98.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/IMAIMA_jini-trouser_black_side.jpg?v=1773139247"},{"product_id":"mahliqa-jeans","title":"MAHLIQA Jeans","description":"\u003cp data-start=\"174\" data-end=\"427\"\u003eThe MAHLIQA trousers combine contemporary design with artisanal precision. 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Designed to pair effortlessly with cropped jumpers or statement tops, MAHLIQA is equally striking with boots or heels — perfect for a versatile, modern wardrobe.\u003c\/p\u003e\n\u003cp data-start=\"715\" data-end=\"822\"\u003eA piece where thoughtful design meets quality craftsmanship, these trousers bring elegance to every step.\u003c\/p\u003e\n\u003cp data-start=\"824\" data-end=\"872\"\u003eModel wears: 36\u003cbr data-start=\"843\" data-end=\"846\"\u003eModel height: 175 cm\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"34","offer_id":56840980791561,"sku":null,"price":99.0,"currency_code":"EUR","in_stock":true},{"title":"36","offer_id":56840980824329,"sku":null,"price":99.0,"currency_code":"EUR","in_stock":true},{"title":"38","offer_id":56840980857097,"sku":null,"price":99.0,"currency_code":"EUR","in_stock":true},{"title":"40","offer_id":56840980889865,"sku":null,"price":99.0,"currency_code":"EUR","in_stock":false},{"title":"42","offer_id":56840980922633,"sku":null,"price":99.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/rn-image_picker_lib_temp_0c84a37a-aded-4fe6-8531-fb8a976f74a9.jpg?v=1776022270"},{"product_id":"raha-coat","title":"RAHA — The Luminous Beadwork Coat","description":"\u003cp data-start=\"181\" data-end=\"457\"\u003eRAHA is where contemporary design meets the poetry of the handmade. Crafted in a soft pastel pink, this modern bomber-inspired coat features hand-embroidered and quilted panels across the front and back, creating a sculptural statement focused on the shoulders and upper body.\u003c\/p\u003e\n\u003cp data-start=\"459\" data-end=\"766\"\u003eEach coat is individually adorned with beads in varying pastel tones and sizes, forming an abstract, modern patchwork without a fixed pattern. No two pieces are alike — every RAHA coat carries its own character, shaped by the hands of our artisans in Jaipur. Limited in number, it is a wearable work of art.\u003c\/p\u003e\n\u003cp data-start=\"768\" data-end=\"970\"\u003eDesigned with a deep V-neckline, functional side pockets, and a fully lined interior, RAHA combines structure with comfort. 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The fusion of heritage hand embroidery with clean, contemporary lines makes AAVA a true statement of modern craftsmanship.\u003cbr\u003eStyle it over a long-sleeved blouse and pair with tailored trousers for a refined, modest look that feels both effortless and distinctive.\u003cbr\u003ePart of our Modest Collection, AAVA embodies the harmony between tradition and forward-thinking design.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eModel wears: 36\u003cbr\u003eModel height: 175 cm\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"XS\/S","offer_id":56875553521929,"sku":null,"price":296.0,"currency_code":"EUR","in_stock":true},{"title":"M\/L","offer_id":56875553554697,"sku":null,"price":296.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/Imaima-aava-vest-image-2.jpg?v=1771964514"},{"product_id":"sare-maxi-cotton-kimono","title":"SARÉ maxi cotton kimono","description":"\u003cp data-start=\"158\" data-end=\"353\"\u003eThe SARE Maxi is a versatile staple for modern modest dressing. Crafted from light, breathable flex cotton, its oversized fit drapes effortlessly, creating a relaxed yet refined silhouette.\u003c\/p\u003e\n\u003cp data-start=\"355\" data-end=\"610\"\u003eFeaturing front patch pockets, side slits, and quarter-length wide sleeves, this kimono—also known as an Abaya—combines practicality with subtle elegance. Perfect as a summer layer, SARE brings comfort, movement, and understated style to any outfit.\u003c\/p\u003e\n\u003cp data-start=\"612\" data-end=\"723\"\u003ePart of our Modest Collection, each piece reflects thoughtful design and heritage-inspired craftsmanship.\u003c\/p\u003e\n\u003cp data-start=\"725\" data-end=\"779\"\u003eModel wears: One Size\u003cbr data-start=\"750\" data-end=\"753\"\u003eModel height: 175 cm\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Default Title","offer_id":56675277046025,"sku":null,"price":129.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/sare_blue_front_imaima.jpg?v=1771942748"},{"product_id":"sare-maxi-embroidered-kimono","title":"SARÉ Maxi embroidered Kimono","description":"\u003cp data-start=\"162\" data-end=\"366\"\u003eThe SARE Maxi is a versatile layer designed for both comfort and style. 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Quarter-length wide sleeves add a touch of effortless grace, making it the perfect summer staple or layered accessory for any modest wardrobe.\u003c\/p\u003e\n\u003cp data-start=\"687\" data-end=\"812\"\u003ePart of our Modest Collection, SARE celebrates the harmony of heritage craftsmanship and contemporary, wearable design.\u003c\/p\u003e\n\u003cp data-start=\"814\" data-end=\"868\"\u003eModel wears: One Size\u003cbr data-start=\"839\" data-end=\"842\"\u003eModel height: 175 cm\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Red","offer_id":56841259122953,"sku":null,"price":399.0,"currency_code":"EUR","in_stock":true},{"title":"Beige","offer_id":56841259155721,"sku":null,"price":399.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/IMAIMA_sare_kimono_image_1.jpg?v=1773509804"},{"product_id":"eris-shirt-copy","title":"ERIS Shirt","description":"\u003cp data-start=\"131\" data-end=\"439\"\u003eThe ERIS Shirt is crafted from breathable cotton and designed with a clean, elongated silhouette for effortless everyday elegance. 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Quarter-length wide sleeves add a touch of effortless grace, making it the perfect summer staple or layered accessory for any modest wardrobe.\u003c\/p\u003e\n\u003cp data-start=\"687\" data-end=\"812\"\u003ePart of our Modest Collection, SARE celebrates the harmony of heritage craftsmanship and contemporary, wearable design.\u003c\/p\u003e\n\u003cp data-start=\"814\" data-end=\"868\"\u003eModel wears: One Size\u003cbr data-start=\"839\" data-end=\"842\"\u003eModel height: 175 cm\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"One size","offer_id":56875551883529,"sku":null,"price":399.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/sare_beige_front_imaima.jpg?v=1773187590"},{"product_id":"avira-the-whispering-ruffle-kimono-copy","title":"Whispering Ruffle AVIRA Kimono in mustard","description":"\u003cp data-start=\"215\" data-end=\"569\"\u003eThe AVIRA kimono, crafted from soft cotton satin-weave, feels gentle against the skin while offering a graceful, flowing silhouette. 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Crafted from crinkled chiffon cotton, it carries an airy lightness while remaining fully lined with breathable EcoVero™ — ensuring comfort and a non-see-through finish, essential for modern modest dressing.\u003c\/p\u003e\n\u003cp data-start=\"452\" data-end=\"738\"\u003eFlared sleeves create soft movement, while a gently defined waistband with delicate ruffle detailing shapes a subtly slimmed silhouette. The voluminous skirt falls to ankle length, offering graceful drama with every step. At the back, fine button closures add a quiet, refined elegance.\u003c\/p\u003e\n\u003cp data-start=\"740\" data-end=\"901\"\u003eEffortless yet expressive, ELYA transitions seamlessly from everyday gatherings to special occasions — a timeless piece designed to be worn, loved, and lived in.\u003c\/p\u003e\n\u003cp data-start=\"903\" data-end=\"1007\"\u003ePart of our Modest Collection, ELYA embodies fluid femininity rooted in intention and craftsmanship.\u003c\/p\u003e\n\u003cp data-start=\"1009\" data-end=\"1057\"\u003e \u003c\/p\u003e\n\u003cp data-start=\"1009\" data-end=\"1057\"\u003e \u003c\/p\u003e\n\u003cp data-start=\"1009\" data-end=\"1057\"\u003eModel wears: 36\u003cbr data-start=\"1028\" data-end=\"1031\"\u003eModel height: 175 cm\u003c\/p\u003e","brand":"ÏMAIMA","offers":[{"title":"Pink \/ 34","offer_id":56875582619913,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 36","offer_id":56875582652681,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 38","offer_id":56875582685449,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 40","offer_id":56875582718217,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 42","offer_id":56875582750985,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 34","offer_id":56916864172297,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 36","offer_id":56916864205065,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 38","offer_id":56916864237833,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 40","offer_id":56916864270601,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"Beige \/ 42","offer_id":56916864303369,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/0726\/8361\/files\/IMAIMA_Elya_dress_pink_model_3.jpg?v=1773509731"},{"product_id":"lale-the-whispering-chiffon-dress-copy","title":"LALE Chiffon Dress in Dusty Rose","description":"\u003cp data-start=\"38\" data-end=\"317\"\u003eIntroducing LALE, a dress designed for women who embrace both femininity and freedom of movement. 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