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Holi hai! Let us Celebrate The Festival of Colors!




Holi referred to as the "Festival of Colors" or "Festival of Love* is a two-day festival celebrated in March, usually on the day of the full moon.


People light bonfires and perform rituals on the first day, known as Holika Dahan, to celebrate the triumph of good over evil. This is accomplished by burning an effigy of the demonic Holika, who represents evil. Vrindavan is regarded as Lord Krishna's birthplace, and Holi celebrations in this town are renowned for their grandeur and fervour. People from all over the world come to Vrindavan during Holi to witness the unique celebrations.



In most parts of India and abroad people throw coloured powder and water at each other, dance, sing, and eat special sweets and snacks on the second day, known as Rangwali Holi or Dhulandi. Lord Krishna and Radha, who used to play Holi with colours in the fields of Vrindavan, inspired the tradition of throwing colours. Holi is a popular Indian festival that is celebrated with great enthusiasm and energy throughout the country. The significance of Holi is found in the triumph of good over evil. The festival is also associated with the arrival of spring, and the colours used during Holi represent the season's vibrancy and beauty.


IMAIMA wishes you a very colorful and blissful Holi!

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